Some business situations are best resolved with inputs from an expert, but such experts are not easily found nor always available. Enter Phenomen, an expert system that successfully substitutes for a much needed expert. The system relies on the digitized behavioral models of experts, facts and rules peculiar to the given industry/business field.
The decisions made with the help of the expert system are of the same quality as decisions that hinge on opinions expressed by experts in a given field. The key task solved by the expert system is automation of big data processing and subsequent search for answers to practical questions.
Phenomen is a cloud-based SaaS system based on the knowledge base compiled and filled by experts and continuously extended with their practical experience.
The systems supporting decision-making enable:
- labor costs minimization;
- problem resolution acceleration;
- data management and storage simplification;
- business process automation.
Phenomen is an integrated solution. It collects data from various sources and external research reports, and then processes them. Next, the system generates a script and a schedule of work with tasks for the executor, be it a person or a piece of software.
Phenomen relies on well-known data processing techniques to support managerial decision-making. The technology was developed for:
- retail chains and e-commerce businesses;
- category management;
- B2B sales;
- franchising management, etc.
The techniques support management of finances, customer relations, products, pricing, as well as control of operations, projects, business processes and human resources.